Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber in CSA's webinar on October 13. John will explain how he has scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half. He and Swaroop will share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics like:
- The most important steps you should take to reach 100% indirect sales
- What to expect and look out for along the way
- The 3 biggest ways that an entirely channel approach benefits sales
- How to get sales teams and senior executives to understand and value partnerships
This event was hosted by Cloud Software Association. The full recording is available to watch for free here.
Watch it now
More helpful advice for managing partnerships
Unlock the revenue potential of every partnership
Stay in the loop
Get the latest insights on partnerships in your inbox.