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Partnerships and Sales teams share the same mission of bringing in predictable, measurable revenue, but too often they aren't in sync. As a Partnerships or BD professional, how can you collaborate more effectively with direct sales organizations, whether that's on pipeline data, deals, or goal setting?
Skim through our checklist, Top 5 Ways to Align Sales and Partnerships Teams, for experts' tips on incorporating partners into sales motions to drive more revenue and bringing these two functions closer together.
For a deeper dive into the topic, watch our on-demand session with Confluent.
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